Nicole Wurzel grew up in California’s Central Valley, immersed in agriculture from an early age, showing cattle through FFA and competing statewide. After graduating high school in 2016, she earned her degree in Agricultural Business from Oklahoma State University, where she competed on the national award-winning collegiate horse judging team and graduated magna cum laude.
Upon returning to the Central Valley, Nicole launched her career at J.G. Boswell Company, one of the largest farming operations in the world. It was here she discovered her passion for video-based marketing, blending her agricultural expertise with innovative digital marketing strategies. Her engaging content on topics like market pricing and farming conditions quickly built her a LinkedIn following.
After nearly five years, Nicole founded Agrifluence to meet the growing need for strategic agricultural marketing. Her mission is to transform the industry through impactful video marketing, extending her influence far beyond the Central Valley.